Woolworths' New CEO Bets More on Food in Retailer's Overhaul Woolworths' new chief executive, Sally Cairns, has made a significant shift in strategy since taking the reins at Australia's largest retailer: food will be the primary driver of growth and profitability.
This marks a departure from the company's previous focus on groceries. The rise of food sales is transforming the Australian retail landscape.
Food now accounts for approximately 70% of Woolworths' total revenue, outpacing traditional grocery sales.