NZXT's Discount Bonanza: A Glimpse into the Future of Affordable Gaming NZXT has recently unleashed a flurry of discounts on its products, with up to 50% off PCs and 10% off refurbished items.
The company is also offering a $50 referral bonus. This aggressive discounting strategy raises questions about NZXT's market position and the state of the gaming industry.
On one hand, NZXT's discounts could be seen as a desperate attempt to cling to market share in the face of disruption from cloud gaming and subscription based services.